ADMINISTRATIVE OFFICERS OF THE UNIVERSITY

GEORGE LYNN CROSS, Ph. D., President.

PETE KYLE MCCARTER, Ph. D., Vice President.

ROSCOE SIMMONS CATE, Jr., B. A., Vice President and Business Manager. LLOYD EDWARD SWEARINGEN, Ph. D., Vice President in charge of Research and Development, Director, Research Institute.

EMIL RUDOLPH KRAETTLI, Secretary of the University.

GLENN CARMER COUCH, Ph. D., Dean of the University College.

LAURENCE HASBROUCK SNYDER, Sc. D., Dean of the Graduate College.

JOHN ERNEST FELLOWS, Ph. D., Dean of Admissions and Registrar.

CLIFFORD JOHN CRAVEN, Ed. D., Dean of Students.

ARTHUR MONROE MCANALLY, Ph. D., Director of University Libraries.

JAMES O'LEARY HOOD, M. D., Director of Student Health Service.

GEORGE P. HALEY, Ed. M., Director of Nonacademic Personnel and Graduate Place

ment.

QUENTIN MERRIMAN SPRADLING, M. B. A., Controller.

GARNER GREESON COLLUMS, B. A., Director of University Housing.

GEORGE W. CHURCHILL, B. A., Director of Public Relations.

COLLEGE OF BUSINESS ADMINISTRATION

ADMINISTRATIVE OFFICERS AND STAFF

HORACE B. BROWN, Ph. D., Dean of the College of Business Administration.

WILSON B. PRICKETT, M. B. A., Assistant Dean of the College of Business Administration.

FRANCES LANGSTON RADFORD, Assistant to the Dean, Office of the Dean.
DORIS ANN RUDD, B. S., Administrative Secretary, Office of the Dean.

EARDEAN SMITH RECTOR, B. A., Librarian.

FACULTY

DEPARTMENT OF ACCOUNTING

DEWEY LOYD BARNES, M. B. A., C. P. A., Professor of Accounting.

OTHEL D. WESTFALL, Ph. D., C. P. A., David Ross Boyd Professor of Accounting.
WILLIAM CLEMENT MCGREW, M. B. A., C. P. A., Associate Professor of Accounting.
B. CLAUDE SHINN, Ed. M., C. P. A., Associate Professor of Accounting.
VERNON H. UPCHURCH, Ph. D., C. P. A., Associate Professor of Accounting.
HOMER A BROWN, Jr., M. B. A., C. P. A., Assistant Professor of Accounting.
ALVA A. CUMMINGS, B. S. Ed., C. P. A., Instructor in Accounting.

C. LARRY MCLANE, M. B. A., C. P. A., Instructor in Accounting.
1WILLIAM H. JORDAN, B. B. A., Special Instructor in Accounting.

1CLARENCE WILLIAM SKINNER, B. S. in Bus., Special Instructor in Accounting. 1QUENTIN M. SPRADLING, M. B. A., Special Instructor in Accounting.

DEPARTMENT OF BUSINESS COMMUNICATION

AUGUSTIN LAWRENCE COSGROVE, M. A., Professor of Business Communication.
LAWRENCE FREEMAN, M. A., Associate Professor of Business Communication.
KENNETH BAKER HORNING, M. A., Associate Professor of Business Communication.
2JODIE M. SMITH, Ed. D., Assistant Professor of Business Communication.
JAMES H. CAMPBELL, M. A., Instructor in Business Communication.

LEE O. THAYER, M. A., Instructor in Business Communication.

DEPARTMENT OF BUSINESS LAW

GEORGE ALBERT HOKE, M. A., LL. M., Professor of Business Law.
JAMES CARSON POWELL, B. A., LL. B., Professor of Business Law.

TANNELL A. SHADID, B. A., LL. B., Assistant Professor of Business Law.

DEPARTMENT OF BUSINESS MANAGEMENT

RONALD BUSWELL SHUMAN, Ph. D., LL. D., Research Professor of Business Man

agement.

WILLIAM HAMILTON KEOWN, Ph. D., Professor of Business Management.
3CLIFFORD MASON BAUMBACK, Ph. D., Associate Professor of Business Management.
LUTHER DOYLE BISHOP, M. B. A., Associate Professor of Business Management.
LEE ELRIE THOMPSON, M. S., Associate Professor of Business Management.
CHARLES GOODLOE DRAKE, M. A., Assistant Professor of Business Management.
ALEX JOSEPH SIMON, M. B. A., Assistant Professor of Business Management.
FRANK WATSON MCCLAIN, M. B. A., Instructor in Business Management.

1 One-fourth time in the instructional program. 2 On leave of absence from instructional duties. 3 On leave of absence.

DEPARTMENT OF BUSINESS STATISTICS

FRANCIS RAYMOND CELLA, M. A., Professor of Business Statistics.

ED F. CRIM, Jr., M. A., Assistant Professor of Business Statistics.

C. THOMAS HAWORTH, M. S., Assistant Professor of Business Statistics.

LLOYD A. IVERSON, M. A., Instructor in Business Statistics.

DEPARTMENT OF ECONOMICS

ARTHUR BARTO ADAMS, Ph. D., Dean Emeritus, Regents Professor Emeritus of Economics.

CHARLES FRANKLIN DAILY, Ed. D., Professor of Economics.

1WILLIAM NELSON PEACH, Ph. D., Professor of Economics.

EDWARD CLARENCE PETTY, M. A., Professor of Economics.

JIM EANES REESE, Ph. D., Professor of Economics.

VIRGLE GLENN WILHITE, Ph. D., Professor of Economics.

PAUL ALBERT BRINKER, Ph. D., Professor of Economics.

LOUIS ARNOLD DOW, M. A., Assistant Professor of Economics.

1ROLF HAYN, Ph. D., Assistant Professor of Economics.

ADAMANTIA POLLIS KOSLIN, M. A., Visiting Assistant Professor of Economics.
JERRY PEYTON SIMPSON, M. A., Special Instructor in Economics.

DEPARTMENT OF FINANCE

ISAAC JACOB SOLLENBERGER, M. S., Professor of Finance.

DONALD RAYMOND CHILDRESS, Ph. D., C. L. U., C. P. C. U., Associate Professor of Finance.

JOHN EDWARD LEIBENDERFER, Com. E., Associate Professor of Finance.

JAMES MAURICE MURPHY, M. B. A., Assistant Professor of Finance.

GEORGE LEE NOAH, M. B. A., M. A. I., Assistant Professor of Finance.
WILSON BELL PRICKETT, M. B. A., Assistant Professor of Finance.

DEPARTMENT OF MARKETING

HORACE B. BROWN, Ph. D., Dean and Professor of Marketing.

JAMES A. CONSTANTIN, Ph. D., Professor of Marketing and Transportation.
PEARCE CLEMENT KELLEY, Ph. D., Professor of Marketing.

JOHN ERASMUS MERTES, JR., D. B. A. Professor of Marketing.
DENNIS M. CRITES, D. B. A., Associate Professor of Marketing.
MARION C. PHILLIPS, M. B. A., Instructor in Marketing.

DEPARTMENT OF SECRETARIAL SCIENCE

ERNEST EDWARD HATFIELD, M. B. A., Associate Professor of Secretarial Science.
ROSE KATHERINE LESKE, M. A., Associate Professor of Secretarial Science.
RAYMOND RUSSELL WHITE, M. Com. Ed., Associate Professor of Secretarial Science.
BILLIE DEMPSEY HOLCOMB, M. Ed., Assistant Professor of Secretarial Science.
JILL MOORE KIMREY, M. Bus. Ed., Instructor in Secretarial Science.

BUREAU OF BUSINESS RESEARCH

FRANCIS RAYMOND CELLA, M. A., Director.
NEIL J. DIKEMAN, Jr., M. B. A., Assistant Director.

1 On leave of absence.

BUSINESS ADVISORY COUNCIL FOR BUSINESS RESEARCH

The Business Advisory Council for Business Research is composed of twenty-eight of Oklahoma's leading business executives representing various fields of business and economic activity. The Council advises with a College Research Committee and the Director of the Bureau of the Business Research in the selection of research projects and in the planning of the research program of the Bureau of Business Research.

RAY ANTHONY, Vice President, C. R. Anthony Company, Oklahoma City.
W. P. "BILL" ATKINSON, Midwest City.

HENRY B. BASS, President, D. C. Bass & Sons Construction Company, Enid.
JOSEPH BOWES, President, Oklahoma Natural Gas Company, Tulsa.

J. J. BOXBERGER, Secretary-Manager, Oklahoma City Retailers Association, Oklahoma City.

CURTIS BRYAN, 605 Kennedy Building, Tulsa.

RICHARD W. CAMP, President, Consolidated Gas Utilities Corporation, Oklahoma City. HUGH A CARROLL, President, Selected Investments Corporation, Oklahoma City. WILLIAM C. DOENGES, Ford Dealer, Bartlesville.

EXALL ENGLISH, President, Security Bank & Trust Company, Lawton.

ELMER GOSDIN, Southwestern Bell Telephone Company, Oklahoma City.

GRADY D. HARRIS, SR., President, The First National Bank, Alex.

GRADY D. HARRIS, JR., Vice President, The Liberty National Bank & Trust Company, Oklahoma City.

G. N. IRISH, Manager, Muskogee Cotton Oil Mill, Muskogee.

FRED JONES, Ford Dealer, Oklahoma City.

H. H. FERRIN, Vice President, Oklahoma Gas and Electric Company, Oklahoma City. HARRIS R. LUNN, President, The Boardman Company, Oklahoma City.

JOSEPH MCBRIDE, McBride Industries, Oklahoma City.

JOHN F. MAHR, Advisory Counselor, Oklahoma Savings & Loan League, Oklahoma City. T. H. MCCASLAND, President, Mack Oil Company, Duncan.

J. W. MCLEAN, Vice President, First National Bank & Trust Co. of Tulsa, Tulsa.

J. R. MEEK, President, The Security Bank, Ponca City.

HARRY PITZER, Vice President, Public Service Company of Oklahoma, Chickasha.
JAMES R. ROBBERSON, Robberson Steel Company, Oklahoma City.

PAUL B. STRASBAUGH, Manager, Industrial Division, Oklahoma City Chamber of
Commerce, Oklahoma City.

MORRISON TUCKER, Vice President, The Liberty National Bank & Trust Company, Oklahoma City.

C. A. VOSE, President, First National Bank, Oklahoma City.

JAMES WEBB, President, Republic Supply Company, Oklahoma City.

SPECIAL LECTURERS

During the year 1957-58, the following persons lectured in classes in the College or addressed student organizations of the College:

TOM BARNETT, Employment Manager, Neiman-Marcus, Dallas, Texas.

PHIL BIRD, Vice President, Mid-Continent Life Insurance Company, Oklahoma City. ROBERT K. BLACK, Electronic Business Machines Company, Oklahoma City.

DON BRANHAM, President, Branham's Incorporated, Oklahoma City.

R. G. CARRINGTON, Accounting Machine Territory Manager, National Cash Register Company, Oklahoma City.

MRS. COHEN, Merchandise Manager, Brown-Dunkin, Tulsa, Oklahoma.

SIDNEY H. DAVIDOFF, Promotion & Sales Director, Oklahoma City Home Builders

Association, Oklahoma City.

J. DAVIDSON, Personnel, A. Harris, Dallas, Texas.

L. J. DEWALD, Accounting, Foley's of Houston, Houston, Texas.

ROY DOCKUM, President, Dockum Pontiac Company, Oklahoma City.

C. H. DUNN, Dunn's Dairy Queen, Norman, Oklahoma.

HENRY T. EMMONS, Personnel Director, Macy's, Kansas City, Missouri.

DON EPPERSON, District Sales Manager, Trans-World Airlines, Incorporated, Oklahoma City.

HOWARD ESTES, Assistant Vice President of Sales, Standard Life & Accident Insurance Company, Oklahoma City.

CARL FAIRCHILD, Sales Manager, Dictaphone Corporation, Oklahoma City.

PAUL FLOYD, Sales Promotion Manager, Macklanburg Duncan Company, Oklahoma City.

JOHN M. FORLINE, John M. Forline Insurance Company, Oklahoma City.

FRANK FRENSLEY, Vice President, Globe Life & Accident Insurance Company, Oklahoma City.

ROGER E. GLASSON, Director of Executive Development, Marshall Field, Chicago.
BILL GREEN, Cost Accounting Department, Boeing Aircraft, Wichita, Kansas.
CARTER HARDWICK, Local Sales Manager, WKY Radio, Oklahoma City.
NORMAN HIRSCHFIELD, Treasurer, Wrigley Stores, Oklahoma City.
MRS. HOLCOMB, Merchandise Manager, Brown-Dunkin, Tulsa, Oklahoma.
SAM HOLCOMB, Southwestern Bell Telephone, Oklahoma City.
RAY HOLCOMBE, Owner, Holcombe's Fashions, Oklahoma City.

HAMMET HOUGH, Owner, Hough's Fashion Fabrics, Oklahoma City.

OVERTON HOWARD, General Sales Manager, American Body & Trailer, Oklahoma
City.

H. HUGHES, Operating Superintendent, Vandever's, Tulsa, Oklahoma.
LILLIAN IRELAND, Personnel, Foley's of Houston, Houston, Texas.

MARVIN JOYNER, Vice President and General Manager, Modern Distributors, Incorporated, Oklahoma City.

PAUL R. KEENE, CPA, Arthur Young & Company, Tulsa, Oklahoma.

DAYLE T. LATIMER, Sales Manager, Carpenter Paper Company, Oklahoma City.

LESLIE LONG, Plant Accountant, Sylvania Electric Company, Shawnee, Oklahoma.
JOHN MARTIN, Personnel Manager, Montgomery Ward, Oklahoma City.

DAVID MCMULLIN, Vice President of Personnel, Woodwroth & Lothrop, Washington,
D. C.

JOHN MORRISON, Owner, Riteway IGA Foodliner, Norman, Oklahoma.
HOWARD NEUMAN, Vice President, Lowe Runkle Company, Oklahoma City.

WESLEY C. NUNN, Advertising Manager, Standard Oil Company of Indiana, Chicago.
JORDON B. REAVES, Sales Manager, Dulaney's, Oklahoma City.

DAVE RYDEEN, Personnel, Sears Roebuck, Dallas, Texas.

LOWELL T. SAWYER, CPA, Wright & Sawyer, Enid, Oklahoma.

MRS. SCUDDER, Merchandise Manager, Brown-Dunkin, Tulsa, Oklahoma.

MR. SHEARER, J. C. Penney's Personnel, Oklahoma City.

JOHN N. SINGLETARY, Chairman of the Board, Globe Life & Accident Insurance Company, Oklahoma City.

HENRY SMITH, Standard Register Company, Oklahoma City.

JIM SUMMERS, Cost Accounting Department, Boeing Aircraft, Wichita, Kansas.

J. W. THOMPSON, Halliburton Oil Company, Duncan, Oklahoma.

CHARLES TOWNE, Eureka Tool Company, Oklahoma City.

D. L. VALENTINE, Treasurer-Controller, Kerr's, Oklahoma City.

BARBARA WELLS, Buyer, L. S. Ayeres, Indianapolis, Indiana.

LARRY WOLF, President, Larry Wolf Advertising, Incorporated, Oklahoma City.