How to Teach Business Correspondence: Methods, Materials and Assignments for Training Correspondents and Letter Writers |
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How to Teach Business Correspondence Methods, Materials and Assignments, for ... Nathaniel Waring Barnes No preview available - 2018 |
How to Teach Business Correspondence: Methods, Materials and Assignments for ... Nathaniel Waring Barnes No preview available - 2015 |
How to Teach Business Correspondence: Methods, Materials and Assignments for ... Nathaniel Waring Barnes No preview available - 2009 |
Common terms and phrases
A. W. Shaw Company A's letter adjustment letter advertisement American Book Company answer Art of Writing assigned Avoid Based upon lectures brain excitation Brown and N. W. Business Correspondence Library Business English business world Chalmers Letters Reprinted Chalmers Motor Company Chap CHAPTER Chicago class room collection letter Commercial Correspondence complaint courtesy dealers dictating machines Edgar Allan Poe effective letter ence factory favor feel form letters formerly issued give Henry Van Dyke idea instructor interest kind letter of application letter writing Library of Business mailing lists means mind Montgomery Ward ness letters personality persuasion phrase points possible Printer's Ink proposition prospect psychological R. W. Brown reader Reprinted by permission rule sales letter selling sentence Sir Isaac Pitman specific statement stenographer style System talk teacher of business tion typewriter words Write Business Letters Writing English York
Popular passages
Page 54 - THAT punctual ion is important all agree; but how few comprehend the extent of its importance ! The writer who neglects punctuation, or mis-punctuates, is liable to be misunderstood— this, according to the popular idea, is the sum of the evils arising from heedlessness or ignorance. It does not seem to be known that, even where the sense is perfectly clear, a sentence may be deprived of half its force — its spirit — its point — by improper punctuation.
Page 44 - Just as a beetle bangs his clumsy thick head against a window or a netting in hope that he may chance to strike a place where he can get through to the lamp within, so the June-bug writer goes banging absurdly down his page, bumping against any obstacle, trusting to fate and the chapter of accidents to show somewhere and somehow a way through.
Page 54 - ... very error arose from the philosophical and self-dependent spirit which has always distinguished him, and which will even yet lead him, if I am not greatly mistaken in the man, to do something for the literature of the country which the country "will not willingly," and cannot possibly, "let die.
Page 55 - The dash gives the reader a choice between two, or among three or more expressions, one of which may be more forcible than another, but all of which help out the idea. It stands, in general, for these words — or, to make my meaning more distinct.
Page 33 - ... appropriate subhead. All letters, long or short, must carry a general subject head between the address and the first paragraph. This general head and the subheads must be in capitals, underscored with a single line, and as nearly as possible in the middle of the sheet from right to left. Carefully avoid even the appearance of sarcasm. Be wary of adjectives, particularly superlatives. "'Very...
Page 35 - ... expression in business correspondence. Do not use the expression "the writer" in a letter. Use the pronoun instead. Do not be afraid to say "I" when it is right and natural to do so. There is nothing more offensive than a consciously assumed air of modesty — it is the height of immodesty. Be natural. Avoid concluding paragraphs beginning with "hoping," "trusting,
Page 32 - Avoid carefully such words and stock phrases as beg to acknowledge, beg to inquire, beg to advise, and the like. Don't beg at all." The director of correspondence of the Bank of Italy in New York gave some excellent examples of triteness and how to correct it. An example of a trite letter is as follows: Answering yours of recent date, beg to advise the shipment has had our best attention and same will be shipped in the very near...
Page 55 - Even in a pleasurevoyage there must be a fit time and place for leaving off. There is a psychological moment at which the song has made its most thrilling impression, and there the music should cease. There is an instant of persuasion at which the argument has had its force, and there it should break off, just when the nail is driven home, and before the hammer begins to bruise the wood. The art lies in discovering this moment of cessation and using it to the best advantage. That is the fascination...
Page 23 - Company •Never forget that the letters which go out from the Chalmers factory represent the Chalmers Motor Company. When you are writing a business letter the company is speaking through you. The recipient of the letter, perhaps, has never met a single person connected with the factory. He gets his impression of the Chalmers Motor Company from the letter which you write him. Hence, it is very important that the letters which go out shall be the best letters it is possible to write.
Page 28 - A spirit of apologizing and extenuating in a letter always leaves the recipient unsatisfied. Be courteous but do not ' ' smear it on. " It is all right to say to a man, ' ' I shall appreciate it very much if you will do so and so. ' ' But when you say, "I would appreciate it very muph if you will be so kind as to please do this,