MILFORD, PA., March 1, 1950. W. W. LOBDELL, Lustron Dealer Association, Senate Banking and Currency Committee, Washington, D. O.: Three sold, one erected, two in process. (2) 15 to 20. (3) and (4) unknown; local interest and enthusiasm very great. (5) We are new dealers; have not had time to really sell a great number of houses. S. B. RAMAGOSA & SONS, Wildwood, N. J. TOLEDO, OHIO, March 1, 1950. W. W. LOBDELL, Lustron Dealer Association, Washington, D. O.: Dealership new. Have sold one. Two on order. Man still in school. Have 60 acres, hope to make a Lustron development. Large possibilities in territory. Public interested. W. W. LOBDELL, N. M. RAMLER. BIRMINGHAM, ALA., March 1, 1950. Senate Banking and Currency Committee, Washington, D. C:: We have erected seven Lustron houses Birmingham and Atlanta. Sixteen additional reasonably certain next 4 months. Sixty next year. Eighty minimum potential. Improved machinery for conducting business. lic appreciation calls for increase. Increased pub REALTY INVESTMENT Co. and GEORGIA FINANCERY, INC. W. W. LOBDELL, MIDDLESBORO, KY., March 1, 1950. Lustron Dealer Association, Washington, D. C.: Retel Matheson sold and erected eight houses. Have four more sold pending financing and outcome of RFC litigation. Ten firm prospects. Expect to sell 12 next 4 months, 30 next 12 months. Could possibly increase to 50 depending on business outlook and satisfactory financing. Our prospects definitely better 1950 because of better public acceptance of new product and unanimous owner satisfaction. Our inquiries have increased 300 percent in last 2 months in spite of adverse publicity. W. W. LOBDELL, W. H. REAMS, WHEELING, W. Va., March 1, 1950. Lustron Dealer Association, Washington, D. C.: 1. Since April 1949 to December 31, 1949, sold and erected 12 Lustron homes. Since January 1, 1950, to date sold and delivered to site, 7. Total, 19 Lustron homes. 2. Estimated sales for next 4 months, 15 Lustron homes. 3. Reasonably certain of selling 45 Lustron homes in next 12 months. 4. Potential maximum sales in next 12 months, 60 Lustron homes. 5. Present owners of Lustron homes have become our best salesmen and actually we have become nothing other than order clerks. W. W. LOBDELL, F. J. ROBRECHT. GIRARD, OHIO, March 1, 1950. Lustron Dealer Association, Washington, D. C.: Sold and erected 12 houses to date; reasonably certain of 10 sales next 4 months. Reasonably certain of selling 35 houses next 12 months. Potential maximum sales for next 12 months, 75. Believe can do better in 1950 because smaller and cheaper houses more salable. J. S. W. ROGERS CO. GREEN BAY, Wis., March 1, 1950. W. W. LOBDELL, Eight houses erected, and sold if assurance can be given prospect. We feel, weather conditions permitting, we could sell and erect 15 houses in next 4 months. Feel we could erect 50 houses in 1950. Next 12 months should definitely exceed sales to date. Unsettled conditions in past have curtailed sales of Lustron homes. With experience we have had and conditions definite the above program can easily be accomplished. W. W. LOBDELL, RONDOU KRUEGER RONDOU. WATERTOWN, S. DAK., March 1, 1950. Lustron Dealer Association, Washington, D. C.: Erected one house to date; reasonably sure of selling two houses in the next 4 months; balance of 1950 uncertain. ELIAS CHRISTIANSON, President, Schull & Christianson. W. W. LOBDELL, MEXICO, MO., February 28, 1950. Lustron Dealer Association, Washington, D. C.: Constructed seven houses since December 1. Seven on order now with six garages. Reasonably sure we can sell 30 to 40 in next 12 months; estimate sales would reach 70 if had green light signal. Lustron dealers have $5,000,000 ininvested; give them consideration. W. W. LOBDELL, SEARS A. G. FEUTZ, Lustron Dealers, Mexico, Mo. COLUMBUS, OHIO, March 1, 1950. Lustron Dealer Association, Washington, D. C.: Sold and erected 28 Lustrons to date. Can sell 25 in next 4 months if production is not interrupted and public notified. At present financing can probably sell 60 in next 12 months, with better financing can sell well over 100. In spite of adverse publicity buying interest has been greater in past 60 days than ever before. MORRIS SKILKEN & CO., INC. W. W. LOBDELL, SHEFFIELD, ALA., March 1, 1950. Lustron Dealer Association, Washington, D. C.: We have erected 14 houses to date, reasonably sure of selling 48 next 12 months. Maximum sales 60 units. Reason for increase, better acceptance. People who now own homes are stimulating sales from friends and associates. W. W. LOBDELL, SOUTHERN SASH SALES & SUPPLY CO., INC. MEMPHIS, TENN., March 1, 1950. Lustron Dealer Association, Washington, D. C.: Retel: (1) 5; (2) 4; (3) 20; (4) $200,000; (5) customer satisfaction, public acceptance, better loans. HOWARD SOWELL METAL HOMES Co. DEFIANCE, OHIO, March 1, 1950. W. W. LOBDELL, Lustron Dealer Association, Washington, D. C.: In 9 months last year we sold and erected 10 houses and 1 garage. Since these houses have been proven for winter heating, we feel that if Lustron was put on a sound financial basis less the adverse publicity coming out of Washington we can double our last year's business. STABILT HOMES, INC., ANN ARBOR, MICH., March 1, 1950. W. W. LOBDELL, Ten houses sold and built July 1, 1949, to March 1, 1950. Eight houses can be sold next 4 months. Twenty houses can be sold next 12 months. Twelve-month maximum sale, 35 houses. Better sales in 1950 possible when position of Lustron Corp. assured in public mind. Greater interest in Lustron as each week goes Would appear to be error to close operation at this time. by. STAEBLER & SON, W. W. LOBDELL, NEWTON, KANS., March 1, 1950. Lustron Dealer Association, Washington, D. C.: Answers to questions: (1) two. (2) two, estimate. (3) four, estimate. six, estimate. (5) public acceptance growing. (4) M. R. STAUFFER. OWENTON, KY., March 1, 1950. W. W. LOBDELL, Lustron Dealer Association, Washington, D. C.: Sold six houses since August 1. Orders now one house, one garage. Twelve would be a low figure for this year. Prospects look good. W. W. LOBDELL, STEPHENSON BROS. BETTENDORF, Iowa., March 1, 1950. Lustron Dealer Association, Washington, D. C.: Reference to Senate Banking Committee hearing. Answer to No. 1, 13 houses sold and erected; No. 2, 7 firm orders on hand expect to sell 7 houses per month or 28 houses next 4 months; No. 3, reasonably certain of 80 houses in next 12 months; No. 4, estimate maximum sales next 12 months 100 to 120 homes; No. 5, we started sales in August 1949 with no sales force and no erection crew. We now have four trained salesmen and erection crew to erect nine or more houses per month. W. W. LOBDELL, HAROLD SUMMERS, SUMMERS CONSTRUCTION CO. MICHIGAN CITY, IND., March 1, 1950. Lustron Dealers Association, Washington, D. C.: Retel February 28: Ten houses erected to date. Sold five since January 1. One erected. Expect to sell 20 more in next 4 months. Expect to sell over 50 this year; may double if general business improves. Expect better sales because of better commitments from FHA plus new lost-cost models and rapidly increasing public acceptance. TONN & BLANK, INC., Retel: Number of houses sold today, three. Number of sales certain of next 4 months, 5. Number of sales certain of next 12 months, 10. Potential maximum sales next 12 months, 15. Expect to do better in 1950-better organization, previous advertising and public acceptance great. We are behind you 100 percent. W. W. LOBDELL, TRI-COUNTY HOMES, E. F. WANGROW, President. COLUMBIA, S. C., March 1, 1950. Lustrom Dealer Association, Washington, D .C.: Have sold and erected two houses to date. No certain sales next 4 months. Can reasonably expect four sales next 12 months. Potential maximum sales estimated, 10 houses. TROJAN STEEL CORP., H. M. TODD. BENTON HARBOR, MICH., March 1, 1950. W. W. LOBDELL, Lustron Dealer Association, Washington, D. C.: Replying to yours of even date: No. 1-4. No. 2-2. No. 3-6. No. 4—10. No. 5.-Lustron's various price range. TWIN CITY HOME BUILDING CO. TERRE HAUTE, IND., March 1, 1950. W. W. LOBDELL, Lustron Dealer Association, Washington, D. C.: Thirteen homes sold and erected; (2) certain 8 sales next 4 months; (3) hope for 25 in next 12 months; (4) maximum potential, 40 houses year; (5) present owners are boosters convincing doubtful prospects. Production uncertainty retarding sales. UNITED INVESTORS CORP. KANSAS CITY, Mo., March 1, 1950. W. W. LOBDELL, Lustron Dealers' Association, Washington D. C.: One house sold this year. Expect sell 8 to 10-4 months, if not interrupted. Potential 24 this year. Public very enthusiastic about house. UNIVERSAL CONSTRUCTION CO., INC., W. W. LOBDELL, ALBANY, N. Y., March 1,1950. Lustron Dealer Association, Washington, D. C. Have been Lustron dealer for 8 months and erected and sold 20 Lustron houses without use of sales force or sales effort. Have used this time to train crews. Can now turn out a Lustron house every 3 days in 350 erection hours. Have just employed large sales staff and can sell 100 houses in matter of weeks. Am prepared to erect 100 houses next 4 months and 300 houses in year. Have 18 years as leading builder our area. Lustron best value ever offered. All dealers this section in similar position, having spent months training crews. None employed any sales effort during training period. We're all ready now to meet tremendous demand for Lustron. If Lustron permitted to continue this year, success assured. UPSTATE CONSTRUCTION CORP. SCRANTON, PA., March 1, 1950. W. W. LOBDELL, Lustron Dealer Association, Washington, D. C. Re your telegram received this date, (1) houses sold 6; (2) number of sales in next 4 months, 10; (3) number of houses to be sold in next 12 months, 30. We feel that the sales potential is very great now that we have more models, especially a lower cost house in the Newport model. We believe that the above estimates will be actualities. VALVERDE Co. AMSTERDAM, N. Y., March 1, 1950. W. W. LOBDELL, Washington, D. C.: Relying to your wire just received will answer the questions as follows: No. 1. Twenty-one houses erected. No. 2. Ten houses next 4 months. No. 3. Twentyfive houses in 12 months. No. 4. Possible Thirty-five houses. No. 5. Due to wide area in four counties where Lustron houses built by us are scattered a greater opportunity presents itself for displaying the same to the public we believe this arrangement has a tendency to increase sales where a concentration of houses in one development would not do so well. WILSON, BARTLETT, TAYLOR, INC., SHREVEPORT, La., March 1, 1950. W. W. LOBDELL, (1) Am just getting started as this is new dealership. First house about half finished. (2) Reasonably safe to say that we will sell and erect 14 houses next 4 months if production Lustron homes not interrupted. (3) Reasonably safe to say that we will sell and erect 38 houses within next 12 months. (4) Potential maximum sales next 12 months unlimited. (5) Public acceptance of Lustron house growing so rapidly grave injustice to public should Lustron production cease. WO-MAC HOME BUILDERS. W. W. LOBDELL, SYRACUSE, N. Y., March 1, 1950. Lustron Dealer Association, Washington, D. C.: Answer to question 1, 10; question 2, 1; question 3, 10; question 4, 25; question 5, larger selection of models lower-priced houses. WOODRUFF CONSTRUCTION, INC. W. W. LOBDELL, EAST LIVERPOOL, OHIO, March 1, 1950. Lustron Dealer Association, Washington, D. C.: Herewith answers requested. (1) Houses sold and erected to date are five; (2) reasonably certain of six sales in next 4 months; (3) expected sales in 12 months should be 12 homes; (4) prospects good if assured of continued production, have several prospects waiting. WOOMER BROS. Co. W. W. LOBDELL, MATTOON, ILL., March 1, 1950. Lustron Dealer Association, Washington, D. C.: To date we have sold 2 Lustrons; expect to sell 4 by June; should sell 9 houses by December, and possible 12 our housing program started late in the year, and we expect great things this year based on wholehearted approval of prospective owners who visited our houses. W. W. LOBDELL, WALKER CONSTRUCTION CO. HURON, S. DAK., March 1, 1950. Lustron Dealer Association, Washington, D. C.: Just received inquiry for 24 homes in 1 town in my territory which are needed immediately. FRED WEISENBURGER. HURON, S. DAK., February 28, 1950. W. W. LOBDELL, Washington, D. C.: Have sold and erected 10 homes to date; am sure of 25 sales next 4 months; 50 to 60 homes next 8 months, if Lustron does not stop the manufacture of this home. Am sure I can sell 100 homes in the next 12 months. People in my territory want Lustron, the permanent home, economical in maintenance and heat. FRED WEISENBURGER. |